Privacy Policy

Privacy Policy for Mattress Advisor (mattress-advisor.com).

At Mattress Advisor we recognize that the privacy of your personal information is important. The following information outlines the types of personal information collected when you use and visit our site.  We do not sell your personal information to third parties.

Log Files
Like most other Web sites, Mattress Advisor makes use of log files. The information in the log files includes IP addresses, browser types, Internet Service Provider ( ISP) details, date/time stamps, referring/exit pages, and number of clicks to aid in analyzing trends and administering the site. The information is not linked to personally identifiable details.

Cookies and Web Beacons
Mattress Advisor does not use cookies however some of our advertising partners do. Advertising partners and other third parties sometimes use cookies, scripts and/or web beacons to send these advertisers (such as Google through the Google AdSense program) information including your IP address, your ISP , the browser you used to visit our site, and in some cases, whether you have Flash installed. This is generally used for geotargeting purposes or showing certain ads based on specific sites visited.  This allows the advertiser to display relevant advertisements and other useful information.

Such tracking is done directly by the third parties through their own servers and is subject to their own privacy policies. Our advertising partners include Media.net, Amazon and Google.  You should consult the respective privacy policies of our advertising partners for more detailed information on their practices as well as for instructions regarding opting-out of certain practices.  If you wish to disable cookies, you may also do so through your individual browser options.

DoubleClick DART cookies
Mattress Advisor may also use DART cookies for ad serving through Google’s DoubleClick, which places a cookie on your computer when you are browsing the web and visit a site using DoubleClick advertising (including some Google AdSense advertisements). This cookie is used to serve ads specific to you and your interests (”interest based targeting”).

The ads served will be targeted based on your previous browsing history (For example, if you have been viewing sites about holidaying in New York, you may see New York hotel ads when viewing a non-related site, such as on a site about soccer). DART uses “non personally identifiable information”. It does NOT track personal information about you, such as your name, email address, physical address, telephone number, social security numbers, bank account numbers or credit card numbers.  You can opt-out of this ad serving on all sites using this advertising by visiting http://www.doubleclick.com/privacy/dart_adserving.aspx

You can choose to disable or selectively turn off our cookies or third-party cookies in your browser settings, or by managing preferences in programs such as Norton Internet Security. However, this can affect how you are able to interact with our site as well as other websites. This could include the inability to login to services or programs, such as logging into forums or accounts.

Google Analytics
Mattress Advisor uses Google Analytics to help analyze how users use the site. The tool uses “cookies,” which are text files placed on your computer, to collect standard Internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of the website and to compile statistical reports on website activity for Mattress Advisor.  You may opt-out if you don’t want your anonymous browser data to be collected by Google Analytics when you visit this website and all other websites who use the service.  Should you wish, you can read about the Google Analytics Opt-Out Browser Add-On.

Amazon Affiliate
Mattress Advisor is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.

Where necessary, the Amazon Affiliate Program uses cookies to store information about a visitor's preferences and history in order to better serve the visitor and/or present the visitor with customized content.  To opt out of cookies you may wish to visit www.amazon.com.   Users can opt out of some, but not all, of these cookies in one location at the Network Advertising Initiative opt-out website at www.networkadvertising.org/managing/opt_out.asp.    Also, you may read more about Amazon.com Privacy Policies by viewing their Affiliate Program Operating Agreement and the company’s Privacy Notice.

Changes to our Privacy PolicyThe contents of this statement may be altered at any time, at our discretion.  If we decide to alter our privacy policy, we will post those changes on this page.

Contact
If you require any additional information or have any questions about our privacy policy, please feel free to contact us by email at This email address is being protected from spambots. You need JavaScript enabled to view it.